“interesting and entertaining book discussing how some produc…”
Copywriting & Advertising Books
Words that sell — classic and modern advertising books praised by working practitioners.
Recommended reading order
3 reviewsr/marketing
“must-read for marketers.”
2 reviewsr/marketing
“for beginning beginners”
1 reviewr/marketing
“great to start thinking about the pillar of marketing”
1 reviewr/marketing
“to start doing it properly with measurement”
1 reviewr/marketing
“is worth a read.”
5 reviewsr/marketing
“Seth Godin books are a great start.”
3 reviewsr/marketing
“For creative advertising, I like.”
2 reviewsr/marketing
“can make you millions in direct response marketing”
1 reviewr/marketing
“changed how I look at marketing.”
1 reviewr/marketing
“changed how I look at marketing.”
1 reviewr/marketing
“I love Cashvertising”
1 reviewr/marketing
“still have, and refer to my big old honking'.”
1 reviewr/marketing
“must-read for marketers.”
1 reviewr/marketing
“Cialdini's Influence for the consumer behavior aspect of mar…”
4 reviewsr/marketing
“quick read and is such a perfect concept.”
3 reviewsr/marketing
“give you a solid foundation in marketing”
2 reviewsr/marketing